How professional radio host, Brad Barlow, makes AI radio commercials with the ElevenCreative AI audio tools.
Brad Barlow is a lifelong FM radio presenter turned AI power user. In this video, he breaks down exactly how he creates professional radio commercials using ElevenLabs — from custom voice cloning to full jingles, music beds, and finished ads.
Brad has built 18+ custom voices inside the ElevenLabs voice library. He explains how to create high-quality voice clones, how much audio you really need, and how to use tools like ChatGPT to generate scripts that match specific character types.
Then we go step by step through his full commercial workflow:
Creating radio jingles with Eleven Music
Writing and refining prompts
Layering voices, music, and sound effects
Producing broadcast-ready radio ads in minutes
If you want to see what’s actually possible with AI audio right now — especially for radio, content, or creative production — this is a practical, real-world breakdown from someone using it every day.
Let us know in the comments if you want more behind-the-scenes workflows like this.
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